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Sedona Council Economic Growth Pipe Dreams

Sedona City Council believes too many retirees, second home owners, residents who don't want change and voice opinions have adverse impact on city growth

Sedona City Council opined too many retirees, second home owners, lack of land for development, high costs of housing and living, residents opposed to change who love Sedona as it is, and grumpy opinionated residents and voters whose average census age is 57, all have adverse impacts on its plan to grow the City.

Sedona AZ (February 14, 2015) The following is a letter to the SedonaEye.com editor:

Nearly every time I volunteer at the library lately, some headline piques my interest. After I scrutinize the article, I feel compelled to write a response. This time it was “City plans economic development.” The article acknowledges that Sedona is “a tourist-based community” and that past efforts to diversify the economy has met “with little success.” One reason is that the City has “just 78 acres of vacant commercial land.” The Council suggested options for this land use were “creek access, better use of Sedona Cultural Park, a museum, a recreation center, a high-end art district, housing diversity, small indoor entertainment venues and better walkability.”

These seem to be odd suggestions because not much economic growth would come from creek access, walkability, a museum, a recreation center, central gathering areas and housing diversity. But all this would be an incredible boon to the construction industry, second only to tourism as the most vested sector of the economy.

High-end art district and small indoor entertainment venues are just more of the same that would complement and enhance the tourist industry. So all this doesn’t sound much like economic diversification. But oddly enough this fulfills one of the bullet points in the Community Plan’s chapter on economic diversification: “Preserve and enhance Sedona’s tourist-based economic sector.” I found this a strange goal for economic diversification. But then again I found the Community Plan a misbegotten mish-mash of conflicting special interest priorities.

The only feasible possibility for economic diversification is to attract and/or promote small high-tech computer-related companies, whether they are based in homes or vacant store fronts, which have often resulted from the overbearing, strict city codes. So another bullet point that should be the main focus of any economic plan is to “Support locally owned businesses.” Instead of trying to suck extra revenue out of these enterprises, the city codes should be written to make it easier to operate a business in Sedona.

red rock vacation man computer sedonaWhat to do? So the Council hired a consultant to ask them a lot of questions. “When they asked what they liked least, the answers came just as easily. Those included too many retirees, sense of entitlement, residents who don’t want change, cost of living, lack of affordable housing, no central gathering areas, no issue too small to argue and a high percentage of second homes.”

When I began to read in between the lines, I was stunned: “Too many retirees.” Well, that means they don’t like most of us residents, since the average age of the City is 57. And yet they want us to finance the Council’s wish list that serves vested interests and tourists. “Sense of entitlement.” About what? That the Council should act with integrity to serve the residents instead of special interests? “Residents who don’t want change”…because they want to preserve the small-town character of Sedona, which was one of the purported goals of the Community Plan. “Cost of living”…is way too high because businesses are striving to fleece the tourists; as a result residents suffer high prices and congested traffic. Moreover the high cost of living makes housing in Sedona unaffordable. “No central gathering areas.” What about Posse Grounds park? The Sedona Performing Arts Center? Or is this a ploy for a convention center? “No issue too small to argue.” So we all should agree with the pro-growth agenda of the vested interests? What about freedom of expression and the exercise of democracy? “A high percentage of second homes.” Why does that upset them? Because people aren’t here year-round to spend their money in Sedona; hence, less sales taxes for the City. Needless to say, their concerns don’t reflect a positive attitude towards us residents. No wonder why they don’t listen to the voice and will of the people, as they often claim they do.

In sum I think it’s a waste of time and money to “diversify” our local economy, when the Council should be supporting the businesses that are already here. Moreover, there is not enough commercial land available to bring in big box stores or some industrial factory that the community doesn’t want anyway.

Thus economic development is a pipe dream, as is traffic reduction (another goal of the Community Plan) because there is no room to put new businesses or new roads. (Only way to reduce traffic is to reduce the number of tourists unless we residents don’t drive and walk instead. That won’t happen, so “walkability” is another unrealistic, harebrained idea.) Thus the Council should forego this notion of economic diversification and focus on the completion of storm drainage repairs.

Henry Twombly
Sedona, AZ 86336

For the best Arizona news and views, read www.SedonaEye.com daily!

For the best Arizona news and views, read www.SedonaEye.com daily!

11 Comments

  1. Appreciated this article.

  2. Read with interest…

  3. The average age of your town council is mid-60s. They should resign for being too old to think clearly.

  4. Nancy Baer says:

    Appreciated this article too!

  5. Anna P says:

    Businesses and residents have never lasted long in Sedona for one main reason. They don’t want you here. While our world has changed Sedona has gone backwards. Surrounding communities treat businesses and residents nicely. Check out Flagstaff http://www.chooseflagstaff.com/doing-business-here/regional-profile/

    Northern Arizona is a vast and diverse region; for example, Coconino County is the second largest county in the United States. Regionally, the City of Flagstaff with the Economic Collaborative of Northern Arizona (ECoNA), defines the region as the I40 corridor from Williams to Winslow and Verde Valley to the Navajo Reservation. This geographic area is responsible for the majority of Northern Arizona businesses, residents and investments. Located in the center of Northern Arizona’s trade region, Flagstaff enjoys a dramatic increase in inbound workforce, shoppers, students and residents from surrounding communities all supporting our local and regional economy.

  6. Yes, storm drain repair. I like it! Good idea.

  7. Shevy Heaney says:

    Like this—and shared on my social network.

  8. Norma says:

    The message was clear
    1. Sedona is limited to the kind of economic development due to the limited space and the location.
    2. Area is incorporated Sedona
    3. Current Businesses – retention – appreciate what you have
    4. Bring businesses that fit into the incorporated area
    4. Chamber is not city, they are a regional membership group
    5. Focus in on incorporated City. Make it livable.

    N* R*

  9. Great . Now the Waltons are coming in to give us a grant if we do it their way…..
    Maybe they will fund the Sedona chamber next year or the lodging association?

    http://verdenews.com/main.asp?SectionID=1&SubSectionID=1190&ArticleID=64562

  10. Terry says:

    Having read several agendas these reasons have been vetted and discussed for several years! Why all the hoopla now? Creek access, got it. Adams loved it. He’s gone. Walkability, got it. Turn off the heat then we’ll walk. On and on and on and on. Like I said, what’s all the hoopla. Nothing new here.

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